Thursday, April 30, 2009

BREAKING INTO FASHION



Jeanne was involved in fashion at a very young age. From a young girl Jeanne was already an expert, but its was the stunning garments that she designed for her daughter Marguerite that really start to get her noticed.    


“She dazzaled everyone with her work, but she did it for the sake of dazzling her daughter.”


                                                                                  -Louise De Vilmorin

                                                                                    Novalist and client Jeanne Lanvin

      

Little Marguerite was said to have the most incredible wardrobe for a child.


Jeanne believed in high  precision skill learning over time. She believe that modern clothes need to have a romantic feel. Her garments fitted close to the body, some high waisted like those of the second empire or long sleeves and shawl  reminiscent of the 15th century. 


Little by little a fashion empire was established that included sporting clothes, furs, men’s wear, and interior decor.  In 1925 Lanvin ateliers employed more than 800  hundred people. 



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